An Auctioneer’s Guide To The Manager’s Dram
It started as a morale boosting competition for distillery staff. It became one of the most collectable series of single malt whiskies never to be available in the shops.
It started as a morale boosting competition for distillery staff. It became one of the most collectable series of single malt whiskies never to be available in the shops.

Soon after United Distillers (UD) was formed by the merger of the Distillers Company Limited (DCL) and Guinness in 1987 the new business launched an in-house competition. The idea was to bottle the best cask of whisky selected by a panel of distillery managers from the 27 malt whisky distilleries in the group.
When the The Manager’s Dram competition was launched it was part of UD’s attempt to build a new company culture following the disruption of the merger, and to restore a little professional pride among distillery staff, the single malt whisky makers. The competition was overseen by United Malt and Grain Distillers (UMGD), the operational company within United Distillers with responsibility for whisky making, and so began the annual tradition of selecting special casks to bottle for staff.
As United Distillers eventually became Diageo so the competition evolved from its original mission to become something more like a showcase for the range of distilleries in the group. But The Manager’s Dram continues to be bottled each year and remains available only to staff to this day.
So, what are the whiskies like? From what we can tell, in the early years heavily sherried whiskies tended to win the popular vote but with the change in selection process it became the distillery character that took on greater importance.
The complete list of The Manager’s Drams since 1988.

Manager Ronnie L Grant

Manager Donald Mathieson

Manager Ewan Cattanach

Manager Ricky H Robertson

Manager Grant Carmichael

Manager Ian Williams
This was the first of three Obans to be bottled in the early 1990s.


Manager Brian J Bissett


Manager Harry Fox
The second Glen Elgin in the series was selected by the distillery’s new manager, Harry Fox.

Manager Ian Williams
This, the second Oban in the series, was bottled to tie in with the distillery’s 200th anniversary.

Manager Ian Williams
The third Oban in the Manager’s Dram series.

Manager Ian Williams

Manager Gordon Donoghue


Manager Bob Robertson


Manager Steve McGingle


Manager Gordon Donoghue





Manager Martin Walker



Manager Mark Lochhead
The 2011 Edition wasn’t released until 2012.

Manager Andy Cant

Manager Georgie Crawford

Manager Gordon Clark
Manager Joe Sammons
Manager Rachel Forsyth
The Singleton of Glen Ord.

Manager Sean Phillips
Manager Annelise Hastings
Manager Derek Younie